Google Analytics: See the Full Referrer Path

Posted January 11, 2006 by MickeyMouse in Google

Navigating Analytics can be difficult unless you know how to uncover the information for which you are searching. The following tutorial explains how to see what people are linking to your site using Google’s new free service.


When setting up a new site with Google Analytics, the question most users have is “How can I see who is linking to me?

The information is there; it is just hidden away.

To see the Full Referrer Path, use the following steps:

    1. Log in to Analytics.
    2. Click Marketing Optimization.
    3. Click Marketing Campaign Results.
    4. Click Referral Conversion.
    5. Increasing your display amount is recommended.
    6. Click the + beside each site to see the pages within that site are linking to you.

Unfortunately, Google Analytics does not provide you an easy link to click to view the referring site.

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